Colombia — The Hologuín Family Gesha
Tastes Like — 🍈 Guava • 🍑 Red Plum • 🌺 Carnation
DETAILS
- Producers: The Hologuín Family
- Farm: Finca Inmaculada
- Region: Valle del Cauca, Colombia
- Varietal: Gesha
- Process: Natural
- Altitude: 1500–1700 masl
- Size: 114g
INTRO — Natural Gesha from the Fellow Farms Project
Finca Inmaculada's natural Gesha represents the Fellow Farms Project's commitment to supporting exceptional Colombian producers through direct partnerships. The Hologuín family has been cultivating coffee in Valle del Cauca for generations, and their collaboration with Fellow has enabled them to invest in exotic varieties like Gesha and execute the careful processing required to showcase their potential.
Natural processing and Gesha make a compelling combination. Whilst washed Geshas are celebrated for their delicate florals and tea-like clarity, natural processed Geshas add fruit-forward intensity and body whilst retaining the variety's characteristic elegance. This lot delivers on that promise—guava, red plum, and carnation notes expressing both Gesha's floral genetics and the natural process's fruit development.
THE PRODUCER — The Hologuín Family & Fellow Farms Project
The Hologuín family manages Finca Inmaculada at elevations between 1,500 and 1,700 metres above sea level in Valle del Cauca, Colombia. Their partnership with the Fellow Farms Project represents a new model of direct collaboration between producers and coffee companies—one built on long-term relationships, transparent pricing, and mutual investment in quality improvement.
The Fellow Farms Project was initiated by Fellow Products (the company known for their innovative coffee equipment like the Stagg EKG kettle and Ode grinder) to create direct relationships with producing families. Rather than simply buying coffee through intermediaries, Fellow works directly with farms to support them in growing exotic varieties, improving processing infrastructure, and accessing premium markets that reward exceptional quality.
For the Hologuín family, this partnership has meant the security to invest in Gesha trees—a variety that requires years before reaching full production and commands premium prices only when processed impeccably. The collaboration provides the stability and resources needed to take these calculated risks whilst ensuring the family receives fair compensation for their expertise and effort.
Valle del Cauca's terroir, with its moderate altitudes and favourable climate, provides excellent conditions for Gesha cultivation. Whilst slightly lower than the ultra-high-altitude farms of Huila or Nariño, the 1,500–1,700-metre range still offers sufficient temperature variation and slow cherry maturation to develop complexity.
THE PROCESS — Traditional Natural Processing
Natural processing is deceptively simple in concept—dry whole cherries on raised beds until the moisture content is appropriate—but execution determines whether the result is exceptional or defective. The Hologuín family's approach emphasises careful monitoring and gradual drying:
- 🍒 Selective Harvesting — Only the ripest Gesha cherries picked at peak maturity
- ☀️ Raised Bed Drying — Whole cherries dried slowly on raised beds with regular turning
- 🔄 Continuous Monitoring — Cherries monitored throughout drying to prevent over-fermentation or uneven moisture removal
- ⏱️ Extended Drying Period — Gradual moisture reduction preserving aromatics whilst developing fruit character
The natural process allows the cherry's fruit sugars to influence the final cup profile as the seed (coffee bean) dries inside the intact fruit. This develops the characteristic jammy sweetness and fruit-forward character associated with naturals. However, it also requires vigilant monitoring—too much moisture and fermentation becomes uncontrolled, too little and aromatics are lost. The Hologuín family's experience shows in the clean, expressive character of this lot.
THE CUP — Tropical Fruit with Floral Elegance
This natural Gesha strikes a beautiful balance between the variety's inherent floral elegance and the natural process's fruit-forward character. The cup is clean and expressive, with tropical fruit notes that never become heavy or overwhelming. There's a refinement here that sets it apart from many natural processed coffees—evidence of both excellent raw material and careful processing.
Flavour Notes
- 🍈 Guava — tropical fruit sweetness with aromatic, perfumed character
- 🍑 Red Plum — stone fruit adding depth and jammy sweetness
- 🌺 Carnation — distinctive floral notes maintaining Gesha's elegant character
The guava character dominates the initial impression—aromatic, tropical, and immediately appealing. Red plum adds structure and a jammy quality that gives the cup substance, whilst carnation florals weave throughout, reminding you that beneath the fruit development, this is still unmistakably Gesha. The finish is clean and lingering, with those floral notes extending beautifully.
This lot demonstrates what the Fellow Farms Project aims to achieve: exceptional coffee produced through genuine partnerships that benefit everyone involved. The Hologuín family gains access to markets and resources that reward their expertise, Fellow builds direct relationships with producing families, and coffee lovers get to experience lots like this—Gesha at its finest, natural processed with care and precision.



